Case Study: Colossus Bets Scores With Element Wave

Case Study: Colossus Bets Scores With Element Wave

Colossus Bets uses Element Wave’s powerful push notification platform to drive mobile bets. The betting app saw an increase of 300% in mobile spending after push messages. Find out how in our Mobile Marketing Case Study.   Colossus Bets, the UK-based pool betting operator, chose Element Wave as its mobile CRM platform in 2014. The combined aim was to boost mobile turnover and raise awareness of its promotions, specifically its jackpot pool “The Colossus”. Colossus Bets used Element Wave to send push notifications to increase mobile purchases in the 60 minutes before the kick-off of a game.   RESULTS Customers betting…read more >