As the New Year fast approaches, Egaming Review talks to Element Wave as it looks ahead at the big themes for mobile in 2017. Betting and gaming operators are busier than ever on mobile. Players are consistently looking for better experiences and a mobile-first mentality is crucial.
Mobile-first thinking refers to an online experience designed for mobile, instead of desktop. Mobile is a leading vertical for betting and gaming operators. Element Wave is extensively experienced in working with leading mobile-first betting and gaming operators. Element Wave CEO and Co-Founder Dorothy Creaven spoke to Egaming Review about what lies ahead for mobile in 2017, where operators need to focus and how to increase loyalty and monetisation of mobile players.
Read more in Egaming Industry Predictions for 2017 – part 5.
About Element Wave
Element Wave is the only Mobile Engagement Automation platform built specifically for the iGaming industry. Established in 2010 in Galway, Ireland, we are a next-generation technology & managed services company serving some of the biggest players in the industry. Our multi-award winning company specialises in mobile marketing to combat the growing problem of player churn. Contact us now for a demonstration to see how we can boost your mobile retention.