Mobile is a key battleground for betting and gaming operators in 2017. As operators update from a desktop-only to a mobile-first approach, we look at changing trends and best practice ideas for mobile players and data-driven principles for mobile in 2017.
At Element Wave, we’ve built the world’s fastest mobile marketing automation platform. We work with some of the biggest betting and gaming operators. Our experience means we are uniquely placed to answer your mobile questions. Here we speak to SBC News about the major trends on mobile for 2017. Mobile-focussed strategies in acquisition, onboarding and retention are key tactics to ensure player loyalty and monetisation.
“Developments across automation, Big Data and real-time processing have left marketers with a level of flexibility and control like never before.”
Read more about data-driven mobile trends for 2017 on SBC News.
Element Wave is the only Mobile Engagement Automation platform built specifically for the iGaming industry. Established in 2010 in Galway, Ireland, we are a next-generation technology & managed services company serving some of the biggest players in the industry. Our multi-award winning company specialises in mobile marketing to combat the growing problem of player churn. Contact us now for a demonstration to see how we can boost your mobile retention.